Touch The Wall

Museums have immersive infrastructure, but lack flexible content to unlock its potential. We transformed XR CAVE Wall from a passive display into a scalable interactive platform for continuous learning experiences.

Touch the Wall is a modular XR platform that separates content from infrastructure, allowing it to operate across different museum setups.
Based on user insights, we designed an all-in-one XR platform strategy that delivers adaptive experiences, faster content cycles, and IP-driven immersive environments.

The project won 1st place in a national-level competition by demonstrating a strong connection between user research, scalable product strategy, and emerging technology!

Museum exhibitions are often constrained by fixed installations, making it difficult to rapidly adapt to changing educational demands. While immersive infrastructures such as CAVE Walls were introduced to increase flexibility, the lack of a scalable content ecosystem has limited their long-term value. This revealed an opportunity to transform existing immersive spaces into continuously evolving learning platforms.

By surveying 47 visitors and conducting 6+ interviews with visitors and exhibition operators, we uncovered the hidden barriers limiting immersive exhibition experiences.

By combining flexible architecture with user-driven content design, we created an XR platform and its IP contents where both the system and the experience can continuously evolve.

This project reinforced my belief that great products are not created by technology alone. Through user research, collaboration, and continuous iteration, I learned that the most valuable solutions come from identifying real human needs and designing systems that bridge the gap between complex technology and everyday experiences.